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6 Strategies to Grow Your Practice (Without Taking on New Patients)

Dec 23, 2025

Business Update | News | Sponsored | Technology

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If you’re already at capacity, finding ways to grow your practice without adding more patients can be challenging. We’re sharing six options to help you diversify your income.

1. Create an Online Course 
Online courses allow you to share your expertise with a broader audience and generate passive income. You can opt to create a program focused on patients or other practitioners.

2. Write a Book or Create a Therapeutic Game
As with online courses, writing a book or creating a game can help position you as an authority in your field. If you’re interested in writing a book but getting an agent sounds overwhelming, you can start small and self-publish.

3. Offer Group Sessions
Increase your revenue by offering group sessions. Identify a topic or theme that aligns with the most common issues you encounter among your patients.

This could be a great time to get creative. For example, if you’re a physiotherapist and a pilates instructor, you could start your day with a group session and schedule individual physiotherapy sessions afterwards. In this case, you’re offering a value-add you could cross-sell to existing patients.

4. Become a Professional Speaker
Start by identifying paid conferences, events, or webinar opportunities that align with your area of expertise and attract your target audience. Then, submit proposals to speak at these events and create a presentation highlighting your knowledge and experience.

Alternatively, you can create paid events yourself and invite other professionals to speak alongside you, or work with an agent who will book engagements on your behalf.

5. Offer Telehealth Sessions
If your practice doesn’t offer telehealth yet, it’s a great way to re-engage existing clients who’ve dropped off due to scheduling difficulties.

Zanda features telehealth to help you expand your reach, provide flexible scheduling, and increase your revenue while offering your patients quality care.

6. Check Your Local SEO
Even when you’re stretched to capacity, you still need to monitor your local SEO efforts–your existing patients’ treatment will end eventually.

So, when there’s a no-show, get your SEO in order! Even an hour on this once a month can make a huge difference–start with our top 5 local SEO tips.


Grow Your Practice With Zanda

Zanda helps you spread the word about new offerings in a flash. Communicate with patients via email or SMS, and use the Mailchimp integration to set up a newsletter or marketing sequence.

Zanda also includes reports, so you can identify patients to re-engage with new offerings.

In fact… without Zanda, finding time to grow your practice could be a lot harder. So, if you haven’t experienced it yet, start a free trial to see what we’re talking about!

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