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What happens when Elite Sports Rehabilitation meets everyday physiotherapy??

Jun 4, 2025

News | Pain | Rehabilitation | Sponsored | Sports physiotherapy | Technology | Women's Health

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You get the Radcliffe Group – a leading physiotherapy clinic where innovation, performance, and personalised care go hand in hand.

Founded by the three Radcliffe brothers, the group has brought top-tier sports rehab philosophy to the public.

Matt, former Head of Performance at Manchester United and current Consultant Physio for Burnley FC and Personal Physio to England and Man City’s John Stones.

Mark, with dual degrees in Sports Rehab & Physiotherapy, drives the patient-focused delivery.

Simon brings vision and momentum on the Marketing & Business side, helping expand their reach and impact – ensuring the group’s message of “Exclusively for Everyone” reaches more people than ever before.

Together, they’ve created a service that combines the best of elite rehab with accessible care for all.

With over two decades of experience working with Premier League footballers, Olympians, triathletes, and golfers, Matt Radcliffe has shaped a practice that doesn’t just treat injuries – it helps prevent, manage, and recover with precision.

Since 2019, miha bodytec’s EMS technology has been an integral part of Radcliffe Group’s holistic approach. Whether helping athletes recover or supporting patients with back pain issues, pre/post surgery rehab, strengthening muscles when unable to load conventionally, women’s health programmes and active ageing programmes. EMS offers a high effective, time efficient and joint-friendly solution.

Whole-body EMS (WB-EMS) uses gentle electrical impulses to stimulate deep muscle contractions – offering all the benefits of strength training without the stress on joints. It’s a game-changer for:

• Over 50s to Active Ageing – combating Sarcopenia
• Women navigating menopause – lean muscle/hormonal balance
• Individuals with limited mobility or whom are new to exercise
• Clients recovering from injury or surgery

Back pain sufferers, especially those with non-specific pain or poor posture, are seeing dramatic improvements with EMS. The targeted activation helps stabilise the deep seated spinal muscles, reduce muscle imbalances, and support long-term spinal health.

Radcliffe Group’s use of EMS has delivered exceptional outcomes – from complex nerve injuries to common joint pain. One standout example: a Premier League footballer recovering from a severe hamstring injury saw:

🔼 55% increase in BicepFem thickness
🔼 33% increase in Semiten thickness

Beyond football to everyday people, Norma and Tianna stand out and are EMS Raving Fans!

EMS has not only enhanced outcomes – it’s opened doors. The creation of Electro Fit, Radcliffe Group’s EMS-focused brand, has brought in new clients and new possibilities, growing both their clinical offering and business. It has enabled a referral pathway for patients to continue their EMS session after treatment and keeping them coming in weekly to the clinic!
 

Radcliffe Group showcases the versatility off EMS training – it’s a revolution in rehabilitation & business!
 

Ready to See the Results for Yourself? Whether you’re a physiotherapist looking to modernise your practice, improve patient outcomes, improve revenue streams or someone seeking better, faster recovery – the Radcliffe Group x miha bodytec partnership is a shining example of what’s possible when technology meets expertise.


For more information on how EMS can transform your practice contact us today.

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